GetFresh Ventures is a Vancouver team that builds growth systems inside owner-led companies, from HVAC to trucking. You don’t need to be technical to work with us. We ran a company of our own first, and we still judge every fix the way an owner would: by what it does to the numbers.
Founder and Managing Partner
Diraj spent 1999 to 2016 in operations at WebCT, Vision Critical and Hootsuite, and in 2017 rebuilt BC Tech’s HyperGrowth accelerator. He built the Growth by Design model there and uses it with every company we take on. His approach with client teams is simple: make their people the heroes.
VP of Growth
Arvin leads the build and runs the working sessions with client teams. He goes down to street level: for one home-services client, he used census data on when homes were built to find the streets due for a new furnace.
Head of Revenue Operations
Hasti spent a decade in education, designing programs that change how people learn, then carried that into fintech and other fast-moving industries. At GetFresh she runs revenue operations: she maps how each client sells, sets up the pipeline, playbooks and reporting that keep deals moving from first call to signed contract, and trains client teams until the new way of working sticks.
From 1999 to 2016, Diraj ran operations and systems inside fast-growing Vancouver tech companies, including WebCT, Vision Critical and Hootsuite. If it plugged into the wall, it was his job, so he learned to see each business as one engine. In 2017 he wrote it down to rebuild BC Tech’s HyperGrowth accelerator. One lesson kept repeating: growth stalls in the handoffs nobody owns.
We sit with your people and watch how the work gets done: what they click, where they wait, what they re-type by hand. Then we build the fix inside the tools you already pay for, AI included, and test it live until your team can run it. It’s done when your people use it and your numbers move.
We are an agentic engineering growth advisory firm.
If your sales doubled next year, what would break first? Your answer is where we start.
Demand
Twice the leads means twice the chasing of buyers who can’t buy.
Relationships
Promises outrun delivery, and customers you worked hard to win start to drift.
Operations
The few people who run it from memory, and the spreadsheets they run on.
Your slowest gear sets your speed.
Every business wins new customers through a funnel and keeps them through a circle. While a customer is buying, you want to be on their mind. Once they’ve bought, you want to be like toothpaste: part of the daily routine, never a second thought. Happy customers feed the funnel again, so we study both engines together.
Under twice the load, every weak spot gets louder: too few leads, deals that close too slowly, thin margins, customers who stop buying more, support that eats your cash. The test shows which one breaks first, and the fix starts there.
Your systems keep feeding one place, with every definition your team agreed on. The next problem starts from solid ground, so it gets solved faster.
Your business rules are written in plain English. Change a rule and the work changes with it.
Every correction your team makes becomes a new rule. Over time they approve less and trust it more, until it simply runs.
